Darlene Zimmerman's Clothesline Club: 2010

Join the fun! Build sales
and your customer base!

The Clothesline Club is a fabulous bargain for you, the busy shop-owner! Seven free patterns (six main patterns, one bonus pattern) that use the Paper Dolls collection AND twelve newsletters – six for you, six for your customers. You don't need to create patterns – the work is all done for you! Ideas for club meetings are found in each newsletter, plus you have a chatty newsletter to hand out to your club members. One collection, Paper Dolls, will be the basis for this six-month club, and all the projects use this collection of fabric. Hints of Prints, Feedsack Dots and Kona® Cotton are also available to support this collection and increase your sales. The patterns are beautifully photographed, are in full color, one page (front and back) and will be sent in printable format on a CD. Each month you, the shop owner, will receive a helpful newsletter with ideas for activities in your club meetings, lessons to teach, and suggestions for tie-in sales. These newsletters will be posted a month in advance of the meeting.

Some key points about the club:

• Short-term commitment – this is a SIX month club (with another 6 month club to follow). Your fee for joining is only $75.
• Fabric purchase NOT required.
• Each month you will receive a newsletter for your customers – a chatty letter with a story, interesting history, recipes, and ideas. This will be available one month beforehand also.
• Recoup your fee by charging a minimal amount to join the club at your shop. Or, require a purchase of a kit each month – your choice – we don't have "rules!"
• Sell both the new Paper Dolls collection and some of your existing stock with the club patterns and ideas.
• Generate interest in the '30s reproductions in your shop through the club. Make the meetings fun and informative, so everyone will want to join!
• The club builds your customer base – brings in new customers monthly, as well as gives your regular members a reason to visit your shop.
• Build your customer base even broader by offering Clothesline Club as an online club for those new or existing customers that live too far away.
• If you are ready to join the club now, please fill out this online form and click submit.